National Real Estate Trends
As We Look Towards The Way Forward For Stories, It’s Clear That Many Great, Countrywide Stories Brands Are Here To Stick Around.
As we look toward the future of news, it’s clear that many huge, nationwide reports brands are here to stick around.
But what about local stories? Local newspapers,list of radio stations, and Television affiliates are the ones that may be most simply upset by changes in technology and advertising. What replaces them as they are going away?
One speculation — discussed here before by co-worker Nicholas Carlson — is that Facebook’s stories feed could take over their responsibilities.
How’s that?
In a recent Proverb poll, folk related the 2 most important reasons they subscribed to local papers were for local stories and chits. Well, Facebook already aggregates and distributes both of those.
Rather than requiring a local newsroom to present local stories and events, your mates — and Facebook’s procedures — could do it for you, complete along with pictures, videos, etc .
Rather than buying classifieds and placing coupons in local papers, businesses could buy Facebook adverts, targeting them based primarily on your geography, and even much more definitely than that. And when Facebook rolls out Groupon-style “deals,” businesses could buy those, too.
The question, then, becomes : If Facebook is organizing and presenting this info to you, who’s writing it in the 1st place? Who’s covering local city council meetings? Who is covering crime and automobile crashes and obituaries and new business openings?
The answers will alter.
In the smallest of towns, perhaps some of that type of journalism will get more of a pastime than a profession.
There are thousands of wonderful neighborhood blogs out there today, written just for enjoyment. And it doesn’t even need to be a blog post. If a local economy closed, you will find out about it from a friend’s status update just as simply as from a newspaper. Which was a lot cheaper to provide.
More information may be spread directly from governmental agencies and companies to people, thru tools like Facebook, rather than being reworded by someone between. (And governments and businesses will seek more feedback without delay, too.) This will not be the only possible way it happens, but it will most likely occur more.
Folk must learn how to trust different news sources differently, and to hold folks accountable for their statements — how they already do. Officials and corporations will have to learn how to communicate better. And folk must learn to seek out different reports sources for different subjects. But the world isn’t going to fall to bits, and folk will figure out the simplest way to make it work.
OK, this sounds extreme. The truth of the matter is that change will take a long time, and will definitely be more delicate. Heck, by the time your local newspaper folds, Facebook’s reign as the social networking king may be over, and there might be even more recent, better tools for news distribution.
But the enormous idea is still valid : Local reports distribution is bound to change, as last century’s economics stop working. And Facebook’s reports feed — already seen by many millions of people — could play a big role in the way forward for stories.
Facebook is one of the largest web sites in the world, with more than 500 million monthly users. The site was started in 2004 by founder and BOSS Mark Zuckerberg when he was an undergraduate student at Harvard.
Since Sep 2006, anybody past the age of 13 with a good email address can join Facebook. Users can add “friends” and send them messages, post headlines, and update their private profiles to notify friends about themselves.
The name of the service stems from the colloquial name for the book given to scholars at the start of the educational year by college administrations in the US. The aim of the book is to help scholars to get to know each other better as reported tagza.com.
This Month In Real Estate (US): January 2011